SPARKER

Product Leader

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10+

Years building and scaling consumer products from concept to millions of users. I've led cross-functional teams through rapid growth, pivots, and the challenges that come with turning ambitious ideas into reality.

Search &
Discovery

Deep expertise in search, discovery, and AI-powered experiences. At You.com, I helped shape how modern search works, building products that make information more contextual, useful, and connected to what people actually need.

MBA

Currently completing my MBA at Boston University's Questrom School of Business, focusing on innovation, product strategy, and the intersection of technology and business value. This complements my hands-on product experience with strategic frameworks.

Real Human
Value

I build the bridge between great technology and real human value. My work centers on understanding what people actually need, then translating complex systems into simple, valuable experiences that feel natural and human.

Brian Sparker

About

I'm a product leader who loves building things that make technology feel human. For more than a decade, I've helped teams turn complex systems into simple, valuable experiences that people actually want to use.

Most of my work has centered on search, discovery, and AI — figuring out how to make information more useful, more contextual, and more connected. At You.com, I've played a key role in shaping how AI applications power modern search and knowledge experiences, helping the company grow into a leader in this space.

Before that, I spent years in e-commerce and marketplaces, building search and recommendation products that made it easier for people to find what they were looking for. I studied Marketing and am completing my MBA at Boston University, where my focus has been on innovation, product strategy, and the intersection of business and technology.

Across all of it, I've stayed focused on the same goal: understanding what people need, then building the bridge between great technology and real human value.